
Sponsor / Advertise
“Frome Festival made a significant economic impact to our business throughout the programme”
Frome Festival is a community arts programme held across 10 days in July every year throughout the thriving market town of Frome. The festival attracts over 30,000 visitors. Due to its diverse programme, it appeals to a wide demographic including families, young professionals, culture enthusiasts, horticulturalists and tourists across the South West and beyond. Our commitment extends beyond entertainment – we actively support emerging artists and local community groups, providing a platform for local businesses and contributing to Frome’s reputation as a creative hub.
Last year, Frome Festival hosted 278 events in 56 venues, offering a broad range of arts and culture. In recent years, Supergrass, Newton Faulkner, The Lightning Seeds, David Olusoga, Jenny Eclair & Miles Jupp have performed at the festival. As well starring international performers, over half of the 2025 programme was organised by our local community, showcasing the festival’s clear links to Frome’s unique arts scene.
Unlike passive advertising channels, festival sponsorship helps create experiential brand interactions. Your organisation becomes part of cherished memories, positioning your brand within positive emotional contexts that drive long term customer relationships and community goodwill.
Frome Festival offers a comprehensive marketing reach
- >30k festival attendees over ten days
- >15k social media followers – in 2024 / 25, >249k Instagram views with > 72k reach, >18k Facebook page visits
- Digital marketing – >3k mailing list subscribers, over >21k website sessions and >167k website clicks in June 2025
- Print marketing of 15k brochures & wide campaign of posters including GWR Railway posters in major travel hubs
- Year-round brand association through planning and promotion & access to highly engaged local and regional markets
Sponsorship Packages
BRONZE
March - August 2025- Recognition in Frome Festival brochure (15,000 distributed across local area)
- Opportunity to upgrade to 1/6-page advert for £100 and 1/3 page advert for £200
- Link to your website from Frome Festival website on sponsorship page
- Opportunity to purchase web adverts for reduced rate of £100
- Networking opportunities at annual sponsor & volunteers party post-festival
- Sponsor roundel to display in your business
SILVER
March - August 2025- Web adverts on Frome Festival website (one design across sponsorship period)
- Logo link to your website from Frome Festival website on sponsorship page
- Logo in Frome Festival brochure (15,000 distributed across local area)
- Opportunity to upgrade to 1/6 page advert for £100 and 1/3 page advert for £200
- Networking opportunities at annual sponsor & volunteers party post-festival
- 2 complimentary Frome Festival tickets & 25% discount 4 Frome Festival tickets (subject to availability)
- Sponsor roundel to display in your business
GOLD
March - August 2025- New in 2026 Dedicated sponsorship offer page that showcases your business and offers to Festival audiences across your sponsorship period
- Web adverts on Frome Festival website (one design across sponsorship period)
- Dedicated 1/6 page advert in Frome Festival brochure (15,000 distributed across local area)
- Opportunity to upgrade to 1/3 page advert for £100
- Logo link to your website from Frome Festival website on sponsorship page
- Networking opportunities at annual sponsor & volunteers party post-festival
- 4 complimentary Frome Festival tickets & 25% discount 4 Frome Festival tickets (subject to availability)
- Sponsor roundel to display in your business
PRINCIPAL EVENT SPONSORSHIP
Multi-Year Contract- Sole sponsorship for one of the following events: Frome Festival Food Feast; Hidden Gardens; The Bob Morris Lecture; Crysse Morrison Poetry Competition; Frome Festival Treasure Hunt
- New in 2026 Dedicated sponsorship offer page that showcases your business and offers to Festival audiences across your sponsorship period
- Prominent logo placement on event promotional marketing materials
- Business banners at sponsored event
- Shared PR release for new contracts (jointly approved)
- Recognised as Principal Event sponsor across festival social media channels and marketing emails
- One dedicated social media post p/a (jointly approved)
- Dedicated 1/3 page advert in Frome Festival brochure (15,000 distributed across local area)
- Logo link to your website from Frome Festival website on sponsored event page and sponsorship page
- Networking opportunities at annual sponsor & volunteers party post-festival
- Two tickets for up to 6 Frome Festival events (subject to availability)
- Sponsor roundel to display in your business
PRINCIPAL FESTIVAL SPONSORSHIP
Multi-Year Contract- Available on request
In-Kind Sponsorship
Frome Festival welcomes in-kind sponsorship arrangements with your company’s goods or services. Please email office@fromefestival.co.uk to discuss further.
Accommodation
Share your accommodation with Frome Festival’s audiences:
- Name of accommodation, website link & 50-word copy = £30
- Photo, name of accommodation, website link & 100-word copy = £50
- Inclusion on Brochure Map, Photo, name of accommodation, website link & 100-word copy = £100

Advertising
We offer stand-alone advertising packages for our brochure and website:
Brochure
• 1/6-page advert = £150
• 1/3-page advert = £300
Website
All adverts placed on advertising carousels on Frome Festival homepage, event page and other prominent locations across the site. All advert packages include up to three updated advert designs across the sponsorship period.
• Off-peak advert (August – March) = £100
• Peak advert (April – July) = £150
• Full Year advert = £200



