Sponsor / Advertise

“Frome Festival made a significant economic impact to our business throughout the programme”

Frome Festival Sponsor and Venue Owner, 2023

Frome Festival is a community arts programme held across 10 days in July every year throughout the thriving market town of Frome.  The festival attracts over 30,000 visitors.  Due to its diverse programme, it appeals to a wide demographic including families, young professionals, culture enthusiasts, horticulturalists and tourists across the South West and beyond.  Our commitment extends beyond entertainment – we actively support emerging artists and local community groups, providing a platform for local businesses and contributing to Frome’s reputation as a creative hub.

Last year, Frome Festival hosted 278 events in 56 venues, offering a broad range of arts and culture. In recent years, Supergrass, Newton Faulkner, The Lightning Seeds, David Olusoga, Jenny Eclair & Miles Jupp have performed at the festival.  As well starring international performers, over half of the 2025 programme was organised by our local community, showcasing the festival’s clear links to Frome’s unique arts scene.

Unlike passive advertising channels, festival sponsorship helps create experiential brand interactions.  Your organisation becomes part of cherished memories, positioning your brand within positive emotional contexts that drive long term customer relationships and community goodwill.

Frome Festival offers a comprehensive marketing reach

  • >30k festival attendees over ten days
  • >15k social media followers – in 2024 / 25, >249k Instagram views with > 72k reach, >18k Facebook page visits
  • Digital marketing – >3k mailing list subscribers, over >21k website sessions and >167k website clicks in June 2025
  • Print marketing of 15k brochures & wide campaign of posters including GWR Railway posters in major travel hubs
  • Year-round brand association through planning and promotion & access to highly engaged local and regional markets

Sponsorship Packages

In-Kind Sponsorship

    Frome Festival welcomes in-kind sponsorship arrangements with your company’s goods or services. Please email office@fromefestival.co.uk to discuss further.

    Accommodation

    Share your accommodation with Frome Festival’s audiences:

    • Name of accommodation, website link & 50-word copy = £30
    • Photo, name of accommodation, website link & 100-word copy = £50
    • Inclusion on Brochure Map, Photo, name of accommodation, website link & 100-word copy = £100

    Advertising

      We offer stand-alone advertising packages for our brochure and website:

      Brochure
      • 1/6-page advert = £150

      • 1/3-page advert = £300

      Website

      All adverts placed on advertising carousels on Frome Festival homepage, event page and other prominent locations across the site. All advert packages include up to three updated advert designs across the sponsorship period.

      • Off-peak advert (August – March) = £100

      • Peak advert (April – July) = £150

      • Full Year advert = £200